Maxwell House, Gevalia, Yuban and McCafé brands to join family of
"We hear time and time again that consumers consistently choose the
"At Kraft, we have made significant strides in rejuvenating our coffee
business across all segments - including mainstream, premium and
on-demand - by focusing on driving profitable growth for our brands and
our customers," said
With this new agreement, consumers in the U.S. can enjoy their favorite
Kraft coffee brands, Maxwell House®, Gevalia® and Yuban®, along
with McCafé®, in a variety of licensed
Kraft offers an assortment of mainstream and premium coffee varieties and flavors, each with its own rich history spanning centuries of coffee excellence.
Keurig® hot system brewers use innovative brewing technology to deliver
a fresh-brewed, perfect single cup of hot or brewed over ice coffee,
tea, cocoa, or fruit brews every time at just the touch of a button.
With the imminent launch of the next generation
Kraft Forward-Looking Statements
This press release contains a number of forward-looking statements.
Words such as "will," "believes," "expects," "anticipates," "estimates,"
"intends," "plans," "focuses," "seeks," and variations of such words and
similar expressions are intended to identify forward-looking statements.
Examples of forward-looking statements include, but are not limited to,
statements regarding Kraft's coffee business growth, the launch of
certain products and production of certain products. These
forward-looking statements are not guarantees of future performance and
are subject to a number of risks and uncertainties, many of which are
beyond Kraft's control. Important factors that affect Kraft's business
and operations and that may cause actual results to differ materially
from those in the forward-looking statements include, but are not
limited to, increased competition; Kraft's ability to maintain, extend
and expand its reputation and brand image; Kraft's ability to
differentiate its products from other brands; increasing consolidation
of retail customers; changes in relationships with significant customers
and suppliers; Kraft's ability to predict, identify and interpret
changes in consumer preferences and demand; Kraft's ability to drive
revenue growth in its key product categories, increase its market share,
or add products; volatility in commodity, energy and other input costs;
changes in Kraft's management team or other key personnel; Kraft's
geographic focus in
About Keurig Green Mountain, Inc.
As a leader in specialty coffee, coffee makers, teas and other
Keurig routinely posts information that may be of importance to investors in the Investor Relations section of its website, www.KeurigGreenMountain.com, including news releases and its complete financial statements, as filed with the SEC. The Company encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the Company's automatic email news release delivery, individuals can receive news directly from Keurig as it is released.
Keurig Green Mountain Forward-Looking Statements
Certain information in this press release constitutes "forward-looking
statements." Forward-looking statements can be identified by the fact
that they do not relate strictly to historical or current facts. They
often include words such as "believes," "expects," "anticipates,"
"estimates," "intends," "plans," "seeks" or words of similar meaning, or
future or conditional verbs, such as "will," "should," "could," "may,"
"aims," "intends," or "projects." However, the absence of these words or
similar expressions does not mean that a statement is not
forward-looking. These statements may relate to: the expected impact of
raw material costs and our pricing actions on our results of operations
and gross margins, expected trends in net sales and earnings performance
and other financial measures, the expected productivity and working
capital improvements, the success of introducing and producing new
product offerings, the impact of foreign exchange fluctuations, the
adequacy of internally generated funds and existing sources of
liquidity, such as the availability of bank financing, the expected
results of operations of businesses acquired by us, our ability to issue
debt or additional equity securities, our expectations regarding
purchasing shares of our common stock under the existing authorizations,
projections of payment of dividends, the impact of the inquiry initiated
by the SEC and any related litigation or additional governmental inquiry
or enforcement proceedings, and the impact of any pending or future
antitrust litigation. A forward-looking statement is neither a
prediction nor a guarantee of future events or circumstances, and those
future events or circumstances may not occur. Management believes that
these forward-looking statements are reasonable as and when made.
However, caution should be taken not to place undue reliance on any such
forward-looking statements because such statements speak only as of the
date when made. We expressly disclaim any obligation to update or revise
any forward-looking statements, whether as a result of new information,
future events or otherwise. In addition, forward-looking statements are
subject to certain risks and uncertainties that could cause actual
results to differ materially from our Company's historical experience
and our present expectations or projections. These risks and
uncertainties include, but are not limited to, those described in Part
II, "Item 1A. Risk Factors" in our Form 10-Q filed with the
Actual results could differ materially from those projected in the forward-looking statements. We expressly disclaim any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
News Provided by Acquire Media