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The Keurig 2.0 Brewing System Lineup Expands with the Addition of the New K200 Series

Debuting at the 2015 International Housewares Show in Chicago, the K200 Offers a More Compact Size and an Array of Color Options

WATERBURY, Vt.--(BUSINESS WIRE)-- Keurig Green Mountain, Inc. (Keurig) (NASDAQ: GMCR), a leader in specialty coffee, coffee makers, teas and other beverages with its innovative brewing technology, today announces the addition of the Keurig® 2.0 K200 series to its family of Keurig® 2.0 brewers. Offering a small countertop footprint and a suggested retail price of $119.99-$129.99, the new Keurig® 2.0 K200 has the ability to brew both a single cup and a four-cup carafe, and is available in a variety of classic and trend-forward colors.

The Keurig 2.0 Brewing System Lineup Expands with the Addition of the New K200 Series; Offers a More ...

The Keurig 2.0 Brewing System Lineup Expands with the Addition of the New K200 Series; Offers a More Compact Size and an Array of Color Options (Photo: Business Wire)

The K200 series joins other models in the recently launched Keurig® 2.0 system, the first line of Keurig® brewing systems to offer consumers the ultimate in variety, size and choice. Each brewer model within the Keurig® 2.0 system, including the new K200, offers the ability to brew both a single cup using a K-Cup® pack, as well as a carafe using the new K-Carafe™ pack. With more than 400 beverage varieties available from 60 brands, including all of the top ten best-selling coffee brands in America, the Keurig® 2.0 system offers the broadest portfolio of coffee and beverage brands united in one in-home beverage system anywhere in the world.

"The addition of the K200 series to our Keurig® 2.0 lineup broadens our portfolio, and its compact design allows even more consumers to experience our most innovative system yet," says Mark Wood, Chief Product Officer of Hot Systems, Keurig. "We're excited to bring our unmatched beverage and brand variety to those consumers with limited countertop space and provide the opportunity for them to experience the simplicity and convenience of Keurig® 2.0. By offering the K200 in an array of exciting and trend-setting colors, we're also able to play a role in helping consumers further customize their kitchens, personal offices and other compact living spaces."

Available beginning May 12, 2015 on Keurig.com, and nationwide this summer at major retailers, the new Keurig® 2.0 K200 brewer features:

  • Available in an array of colors, including Black, White, Strawberry, Sandy Pearl, Turquoise, Violet and Orange Zest
  • Nine brew sizes ranging from four oz. to 30 oz.
  • 40 oz. water reservoir
  • Strength control
  • Black and white touch display

Consumers looking to enjoy carafe brewing capabilities with the new K200 system have the option to purchase either a Keurig® 2.0 Carafe or stainless steel Keurig® 2.0 Thermal Carafe as accessories ($19.99 and $29.99 SRP, respectively).

For more information, visit Keurig.com.

About Keurig Green Mountain, Inc.

As a leader in specialty coffee, coffee makers, teas and other beverages, Keurig Green Mountain (Keurig) (NASDAQ: GMCR), is recognized for its award-winning beverages, innovative Keurig® brewing technology, and socially responsible business practices. The Company has inspired consumer passion for its products by revolutionizing beverage preparation at home and in the workplace. Keurig supports local and global communities by investing in sustainably-grown coffee and by its active involvement in a variety of social and environmental projects. By helping consumers drink for themselves, we believe we can brew a better world. For more information visit: www.KeurigGreenMountain.com. To purchase Keurig® products visit: www.Keurig.com or www.Keurig.ca.

Keurig routinely posts information that may be of importance to investors in the Investor Relations section of its website, www.KeurigGreenMountain.com, including news releases and its complete financial statements, as filed with the SEC. The Company encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the Company's automatic email news release delivery, individuals can receive news directly from Keurig as it is released.

Keurig Green Mountain Forward-Looking Statements

Certain information in this press release constitutes "forward-looking statements." Forward-looking statements can be identified by the fact that they do not relate strictly to historical or current facts. They often include words such as "believes," "expects," "anticipates," "estimates," "intends," "plans," "seeks" or words of similar meaning, or future or conditional verbs, such as "will," "should," "could," "may," "aims," "intends," or "projects." However, the absence of these words or similar expressions does not mean that a statement is not forward-looking. These statements may relate to: the expected impact of raw material costs and our pricing actions on our results of operations and gross margins, expected trends in net sales and earnings performance and other financial measures, the expected productivity and working capital improvements, the success of introducing and producing new product offerings, the impact of foreign exchange fluctuations, the adequacy of internally generated funds and existing sources of liquidity, such as the availability of bank financing, the expected results of operations of businesses acquired by us, our ability to issue debt or additional equity securities, our expectations regarding purchasing shares of our common stock under the existing authorizations, projections of payment of dividends, the impact of pending shareholder litigation, and the impact of antitrust litigation pending against the Company in the United States and Canada. A forward-looking statement is neither a prediction nor a guarantee of future events or circumstances, and those future events or circumstances may not occur. Management believes that these forward-looking statements are reasonable as and when made. However, caution should be taken not to place undue reliance on any such forward-looking statements because such statements speak only as of the date when made. We expressly disclaim any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. In addition, forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from our Company's historical experience and our present expectations or projections. These risks and uncertainties include, but are not limited to, those described in Part I, "Item 1A. Risk Factors" and Part II, "Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations" in our Form 10-K filed with the Securities and Exchange Commission for the fiscal year ended September 27, 2014, and elsewhere in those reports and those described from time to time in our future reports filed with the Securities and Exchange Commission.

KGM-G, KGM-US

Keurig Green Mountain, Inc.
Media Contact:
Lynda McKinney, 781-418-3327
Director, Public Relations
lynda.mckinney@keurig.com
or
Investor Contact:
Kristi Bonner, 646-762-8095
Senior Director, Investor Relations
kristi.bonner@gmcr.com

Source: Keurig Green Mountain, Inc.

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